How Many Users are On Facebook 2019

Facebook represents a continually advancing advertising system and also communication channel especially provided the recent information coverage as well as insights. As marketing professionals, we consistently hear customer/prospect understandings regarding their views of all social media sites channels which need us to make educated, digitally driven decisions in means to communicate with our target market. The following data highlight essential relevant Facebook realities and also can inevitably assist you to browse it better, increasing your return on investment (ROI) and also leading to greater marketing success. The 4th quarter group upgrade was supplied by Facebook on January 30, 2019. The details listed below consists of one of the most present information offered straight by Facebook in their reports to Wall Street. We will certainly remain to maintain you posted as quickly as the info is upgraded directly from Facebook.

How Many Users Are On Facebook



Total Facebook Users


Core Datapoints Testimonial & Updated Wednesday, January 30, 2019, based upon Facebook's official investor relationships information. This details is officially updated when per quarter.

- > Worldwide, there are over 2.32 billion month-to-month active customers (MAU) as of December 31, 2018. This is a 9 percent rise in Facebook MAUs year over year. This is contrasted to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is merely too huge to overlook as an on-going part of your electronic advertising communications program.

- > There are 1.15 billion mobile daily active customers (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Source: Facebook since 2/01/17) This is widely substantial as well as reveals the significant development of mobile website traffic on Facebook. Please keep in mind that this was the last main division obtained in IR press releases of a delineation of mobile DAU from other metrics. Mobile advertising and marketing revenue is reported according to Facebook to stand for around 93 percent of marketing profits for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion individuals usually log onto Facebook day-to-day and also are considered daily active users (Facebook DAU) for December 2018. This stands for a 9 percent rise year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's target market would certainly be considered DAU versus Month-to-month Active Customers (MAU). The Effects: A substantial as well as greatly expanding variety of Facebook customers are energetic and regular in their check outs to the website, making them a promising target market for your advertising initiatives. Growth was experienced throughout all worldwide areas for the 4th quarter of 2018.

- > There are 1.74 billion mobile energetic individuals (Mobile Facebook MAU) for December 2016 which is a rise of 21% year-over-year (Resource: Facebook as of 02/01/17).

- > Usually, the Like and also Share Buttons are checked out across practically 10 million internet sites daily. (Resource: Facebook as of 10/2/2014).

- > In Europe, over 307 million people get on Facebook. (Resource: Internet Search Engine Journal) The Takeaway: This isn't simply an U.S. phenomenon-- a globally market is available via Facebook.

- > Age 25 to 34, at 29.7% of individuals, is one of the most common age group. (Resource: Emarketer 2012) What this implies for you: This is the prime target group for many businesses' advertising and marketing efforts, and also you have the opportunity to engage these crucial customers on Facebook.

- > 5 brand-new profiles are produced every second. (Source: ALLFacebook 2012) The Ramification: Your prospective audience on Facebook is expanding greatly.

- > Facebook users are 76% female (out of 100% of all ladies) as well as 66% male (out of 100% of all men). This stat is one that you truly have to think of due to the fact that it's contrasting the percent of all women against the percentage of all men who are on Facebook. Sorry for the complication. To dig a little deeper take a look at this research study which does a better work at describing the subtleties-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Considering that this isn't a huge statistical difference, you ought to have the ability to effectively reach both sexes on Facebook.

- > Greatest website traffic occurs mid-week between 1 to 3 pm. (Resource: Bit.ly blog site) On one more note, a Facebook message at 7pm will result in more clicks on average than posting at 8pm (Resource: Forbes). Go number. Exactly how this can assist you: You have the prospective to get to more consumers and also drive greater traffic to your website throughout top use times, but people might be more probable to be much more taken part in the evenings. This fact may be a variable when you are intending social interaction organizing. (Additionally think about that Facebook has a worldwide target market, so you may want to prepare around the time zone of your vital market.).

- > On Thursdays and Fridays, interaction is 18% higher. (Resource: Bit.ly blog) The Effects: Once again, use this information to determine when to post in order to optimize your social media sites advertising efforts.

- > There are 83 million fake profiles. (Source: CNN) The Takeaway: Absolutely nothing is perfect, so always stay thoughtful and also calculated in your efforts. Additionally, phony or otherwise, these are still prospective consumers. There are various factors for phony profiles, consisting of professionals doing screening as well as research study, and also people that intend to segment their Facebook make use of more than is feasible with one account.

- > Photo uploads complete 300 million each day. (Source: Gizmodo) The Implication: Once more, this is an indicator of engaged users; additionally, it is an indication that there are a great deal of images, along with various other details, completing for users' focus, so target your initiatives purposefully.

- > Average time spent per Facebook see is 20 minutes. (Source: Infodocket) What this suggests for you: You might have a short time period to make your perception, so use it wisely with appropriate, interesting as well as special messages and deals so as to get one of the most return on your initiatives.

- > Every 60 seconds on Facebook: 510,000 remarks are uploaded, 293,000 standings are updated, and 136,000 images are submitted. (Resource: The Social Skinny) The Implication: Again, there are a lot of involved as well as energetic users, but also a substantial quantity of info contending for their attention, so top quality and also technique on your component issue.

- > 4.75 billion items of content common daily since Might 2013 which is a 94 percent rise from August 2012. (Source: Facebook).

- > 50% of 18-24 year-olds go on Facebook when they get up. (Resource: The Social Skinny) What this means for you: Facebook is very important to these customers, and potentially, if done appropriately, so is the content you post on it.

- > One in 5 web page views in the United States occurs on Facebook. (Resource: Infodocket 2012) Exactly how this assists you: This is a huge market on the internet; if you utilize social media marketing efforts on Facebook well, you can have substantial go back to reveal for it.

- > 42% of marketing experts report that Facebook is vital or crucial to their service. (Source: State of Inbound Marketing 2012 The Takeaway: This is a crowded industry, yet you can't pay for to sit it out, because probabilities are relatively high that your competitors exists. The key is to utilize Facebook marketing correctly and ensure that your efforts stand apart from the group.

- > 16 Million neighborhood business web pages have been produced as of Might 2013 which is a 100 percent increase from 8 million in June 2012. (Source: Facebook). Facebook marketing has transformed exactly how company is performed, and also its use by local businesses to expand their markets continues to take off.

Idea to take with you: Facebook approximated that 2.7 billion people use Facebook, WhatsApp, Instagram, or Messenger every month as well as more than 2 billion individuals use a minimum of among the Facebook family of services everyday usually. We located a significant worth in this write-up and overview by Facebook on just how to see the effect of your marketing efforts (click on this link to see). Let us know if there is anything we can do to assist you and also your business digital marketing initiatives.